Since first joining the menu in 2012, Starbucks' Refreshers ... fan even went as far as to call the drink "the gateway drug" ...

The launch of Nitro Cold Brew is part of Starbucks' new "Cold Bar" menu of what the company calls ... In terms of flavor, it serves as a sort of gateway beverage for customers interested in ...

The coffee chain has also recently simplified and refreshed its menu to "help reduce wait times, improve quality and consistency, and align with our core identity as a coffee company," Starbucks ...

Some of the plans are already in motion. In Starbucks cafes, he’s dropped menu items. He’s created delineation between “to-go” and “for here” customers, the latter of whom get their ...

Starbucks is retiring its less popular beverages in a menu overhaul that is set to come in March. The company’s new CEO, Brian Niccol, made some changes that he claims will help the coffee chain ...