It’s no secret that PureWow readers and editors (myself included) are obsessed with White Lotus. Aside from dissecting the ...

Cole Escola brought a Bridgerton -coded aesthetic to the 2025 Tony Awards on Sunday, June 8, thanks to a head-turning ...

Blo Blow Dry Bar, North America's original blow dry bar and blow dry bar franchise, will open its newest bar on June 20 in ...

“Hair wavers are a great heat styling tool option for creating volume, bounce, and movement with a slightly more relaxed feel ...

LA-based hairstylist Farris has coiffed flippy bobs and elegant up-dos for the likes of Hailey Bieber, Sasha Calle, Olivia ...

Kylie Jenner shares her hairstyling routine, showing fans how to get her signature wavy hair with the help of her stylist, ...

Discover an effortless curls hack that gives you beautiful, bouncy waves without heat damage. This tutorial explains how to ...

Two loose braids (or fishtails) give you that laid-back, free-spirit vibe. Leave out a few face-framing strands and pull at ...

Nicole Kidman has change her hair color, style, and texture so much, that many don't realize her natural curls can turn heads ...

With a deep-set side parting and sweeping, cascading waves, this hairstyle oozes old Hollywood glamour. Keira paired this ...

Select a ribbon that complements your outfit and tie it around the base of the ponytail. This not only secures the hair but also adds an element of style. The ribbon can be tied into a bow or left ...

But for me, it's her mane of curls which are my first thought as one of pop cultures curly hair icons, thanks to her glorious blonde twisty waves and distinctive coils. It's always the assumption ...