Publicis Sapient, a digital business transformation firm, has signed a five-year strategic collaboration agreement with Amazon Web Services (AWS) to leverage AI and machine learning for enterprise ...

WPP has lost another client in its media roster. Following the news last week that Coca-Cola’s North America media business was quietly being pitched between Publicis and incumbent WPP, it has been ...

This really isn’t what WPP wanted to hear. Publicis has won Coca-Cola’s North American media, worth $785m blast year, from WPP’s GroupM in a closed pitch. Coca-Cola is arguably WPP’s flagship account, ...

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Publicis Communications is the creative hub of Publicis Groupe, bringing together Leo Burnett, Publicis Middle East, Saatchi & Saatchi and MSL in the region. Leo Burnett was built on a simple belief ...

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