Genies, the avatar and game technology company, is revealing its user-generated content tools that let anyone create custom AI avatars.

which made the production process slower and expensive. Thus, he and his team simplified certain brick types and focused on sets that were popular in the market. Additionally, LEGO started ...

We have made quite a few investments in the future – I'd almost rather overinvest. That's the benefit of being family-owned and long term." For over a decade, Lego games were mostly made by ...

Lego's reveal today offers little other than two logos sat next to each other on a website, but already the company's accountants will rubbing their paws. Oh, and there's a Pikachu tail made of ...

The gift shop at Washington National Cathedral in D.C. could eventually be home to the largest Lego cathedral in the world. The project was started in 2019 and is now made up of 125,000 Lego bricks.

This set costs 34% more than it “should” based on the traditional math of LEGO sets costing roughly 10 cents per brick. Surely there’s an IP tax for the Lord of the Rings branding ...

Made up of 1,972 pieces and priced at £149.99 / $169.99 / €169.99, the set is available to pre-order from Lego.com now. It's an 18+ build, so designed for adults and their bookshelves ...

Lego has teased its latest video game mashup and this time it’s with Pokémon. There’s no release date beyond “2026,” no pricing info or other details at the moment, and it doesn’t ...

Lego is partnering with Pokémon for the first time in a collaboration set for 2026. The official announcement was made after Lego Mexico reportedly uploaded the reveal early, per the LegoLeak ...

LEGO Eevee & evolutions impress fans with detail & accuracy. LEGO & Pokemon partner for official sets, but fans still enjoy creating own builds. Detailed Eeveelution LEGO plans available for fans ...