Researchers have developed a simple, sustainable and economic way to make the common household and industrial chemical, ...

Hair dye contains chemicals like ammonia and hydrogen peroxide, which strip the hair of its natural moisture. Frequent ...

We compared all the best whitening toothpastes to find the best one that may actually help your teeth brighten up.

Frequent hair colouring can cause significant hair damage, scalp irritation, and hair thinning due to harsh chemicals. It is ...

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PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

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From artificial colors linked to hyperactivity to preservatives associated with cancer risk, these common food additives could be secretly impacting your health ...

Winter 2025 display at Paris Fashion Week underscored the city's reputation as the top fashion event worldwide.

With results like hydrated hair and an evened-out complexion, you'll wonder how it didn't cost you a premium. View Entire ...