Remember the advent of scented strips in magazine ads in the 1980’s? You’d open a fashion publication, get a whiff of some high-priced fragrance and sometimes try to ward off nausea.

An estimated $800 million is spent on fragrance marketing each year, according to the firm, from television commercials to billboards to in-store samples and magazine ads.

The image contradicts speculation the company had dumped the "Twilight" actress in the wake of her cheating confession. By Elizabeth Snead Kristen Stewart Ad Campaign - P 2012 There had been some ...

SCENTS A TREND? With a new product and the client’s ad format in hand, Webcraft’s chemists set about making a fragrance strip magazine insert. In the laboratory the fragrance oil, which can ...

"A pic from my new fragrance ad campaign True Reflection, which comes out this spring! It is so different than my other fragrances!" the 31-year-old revealed along with a photo her hair done up in ...

She won’t let obstacles like lockdown, social distancing, or a dislocated wrist get in the way of promoting the perfume ... uploaded to Instagram. “[H]ad a little accident but I’m okay!” ...

Once the video saw the light of day, it didn’t take long for fans to completely loose all chill, taking to Twitter to share their obsession with the steamy fragrance ad. “Jake Gyllenhaal for ...

A perfume advertisement featuring teen actress Dakota Fanning has been banned on the basis it appeared to ‘sexualise a child’. The actress is 17, but she looked younger in the magazine ad for ...

A celebrity-starred perfume ad for a major brand is seeking musicians, dancers, and more for its upcoming shoot. Plus, a short film, a dash cam product ad, and a long-term financial institution ...