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Fifty years after Pepsi invited soda drinkers to determine which cola was the best through a taste test, the matchup is back, ...
Public-health groups are tying themselves in knots over a GOP crackdown on the sugary drink.
The cola universe in India is about to get its fizz back—this time with a hefty dose of nostalgia. Reliance Industries ...
Laura Cooper: So in advertising, the company has really positioned to ... to this end of people going into major fast food restaurants and swapping out Coke drinks with Pepsi when they're eating ...
Reliance Consumer Products’ revival of Campa Cola has quickly become one of India’s most disruptive stories in the FMCG ...
Rasna’s journey is a masterclass in branding and nostalgia—learn how a homegrown brand stayed relevant in a market full of global giants.
We’re going to fight as hard as we can for consumers, because consumers are my friend,' AriZona Iced Tea founder and chairman ...
Ninety years ago, in 1934, Billy Goat's opened its doors in a modest tavern location near the old Chicago Stadium.
A TikTok star has given a cutting review of a Wetherspoons pub in Oxford with one of her issues being the "lack of fruit" served in her drink. Charlotte Toller is based in Bromley, Greater London, and ...
Here's the story behind Arby's record-breaking commercial, how it made marketing history, and what inspired the creative and ...