The color, dubbed olo, is described as an intensely saturated teal. Researchers say it might have applications in ...

By stimulating certain cones with extreme precision, scientists can help humans perceive a new color that defies all ...

Researchers at the University of California at Berkeley and the University of Washington have created a new system that ...

Researchers behind a recent study claim to have discovered a new color that the natural, naked eye cannot perceive — 'olo,' a ...

By stimulating thousands of individual cone cells, researchers made volunteers see a blue-green color of "unprecedented ...

Using an experimental technique called "Oz," researchers stimulated the human retina such that people saw a brand-new color.

Researchers discover a new color outside the range of human color vision, but you have to laser your retinas to see it ...

The newly described method and prototype machine is called the Oz Vision System, (a not-so-subtle nod to reaching somewhere ...

Imagine seeing a color no human has ever seen before. That’s exactly what a group of researchers from the University of ...

Just when you think you've seen it all, researchers claim to have developed a way for people to see a color the human eye has ...

Five scientists at the University of Berkely used laser technology to selectively activate cells in their retinas, to push ...