In her new book “Make It Ours,” Robin Givhan examines the late Virgil Abloh’s rise from Chicago streetwear to a defining ...

Sean Kenneally and his team of 15 student managers work around the clock to provide equipment and apparel to the Arizona ...

Arizona State is once again a prominent piece of the national landscape of college football following an 11-3 season that saw the team win a Big 12 title in 2024. One of the more under-represented ...

Between midday class periods in middle school, Sabrina Ionescu scooped food onto trays of her fellow students in California’s ...

Jordan Brand unveiled the popular black and red Jordan 1 High in the new ’85 shape at the start of its 40th-anniversary ...

After swinging and missing on several high-profile recruits who seemed destined for Oregon at one point or another, Dan ...

Athletes Olivia Hardesty, Lilly Charest, Loralai Ketner, Ryder Charest, Chance Morris, Rudy Green, Garrett Otto and Maddux Jarvis traveled to compete at Nike Nationals in Eugene, Oregon Thursday ...

How Nike's Air Jordan line forever changed the landscape of sports marketing, creating a template for athlete-brand partnerships.

The French club has links with the NFL and Air Jordan and a store on Fifth Avenue - but experts say they have a way to go to ...

Not only did Nike CEO Elliott Hill confirm in January that Caitlin Clark's signature shoe is in the works, but we're now learning that the Indiana Fever's All-Star guard may be dropping her own ...

Pratt (Kans.) tight end Arley Morrell has an official visit scheduled with Oregon State for this weekend (May 16th-18th). The Beavers are one of two officials Morrell has set along with Colorado ...