Google said it would no longer restrict advertisers from using trademarks of other organizations. That change became a ...

Alphabet's Google must face an antitrust lawsuit brought by a Texas-led coalition of U.S. states accusing the technology ...

Google is enhancing its Demand Gen advertising platform with new targeting options and creative tools for YouTube, Discover, ...

Google is upgrading Demand Gen ads with new targeting controls, creative tools, and enhanced retail features while phasing ...

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

Super Bowl advertisers paid up to $8 billion to secure a spot in television's most watched broadcast. Here's a lineup of the ...

For Super Bowl 2025, Google Workspace with Gemini is taking a different approach to ads. Each of the 50 states will ...

Google’s backtrack on its promise to kill tracking cookies last year created a huge furor. But all seems to have gone rather ...

Google is enhancing its Demand Gen advertising platform with new targeting options and creative tools for YouTube, Discover, and Gmail, including support for YouTube Shorts. The updates aim to ...

Changes to Chrome nukes one of the best ad-blockers—but its replacement is still alive and kicking butt, as are other ...

Brands can purchase specific hours leading up to major product launches, time-sensitive announcements, and other moments.

Google has responded to a mounting class action suit against it from rural New South Wales publisher, the Riverine Grazier.Last Thursday, law firm Maurice Blackburn Lawyers revealed that the Riverine ...