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The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.
Ad insiders break down how the FTC's order on Omnicom and Interpublic Group's merger could hurt some in the news industry.
It may have been all smiles at Cannes, but behind closed doors the future of AI poses a huge threat to ad agencies, writes ...
Omnicom Group’s $13.5 billion acquisition of rival advertising giant Interpublic Group has been approved by The US Federal Trade Commission (FTC), contingent on a consent order that restricts the ...
Omnicom and Interpublic said they would not direct their clients’ advertising away from media platforms because of the ...
The companies agreed not to discourage clients from buying ads on certain platforms because of the publishers’ perceived ...
Fragmentation was on the list of hot topics at Cannes 2025. Allison Schiff, Managing Editor of AdExchanger sat with MiQ’s Tom ...
The Pulaski Banner stands out not only for its striking design but for the extraordinary story it shares about the international roots of America’s fight for freedom.
Real-time marketing offers strategic advantages for any multinational company looking to stay relevant and connect ...
With a prompt laptop and Gemini subscription, creativity is no longer beholden to cost. For too long, video has been a ...
The United Nations’ vast system has tackled everything from delivering life-saving humanitarian aid to providing crucial ...
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