Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention.

Considering a medium haircut with bangs? These versatile medium-length hairstyles with bangs are fresh and flattering. Tips for every face shape.

These conditioning sprays, deeply hydrating hair masks and reparative hair treatments can really make a difference.

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Try it if: You’ve been air-drying for the past five years and are wanting to reclaim your look with a more polished update. It works especially well on medium to thick hair – pair with a sharp blazer ...

WATCH: Alia Bhatt’s kind gesture towards elderly fan at Cannes 2025 is going viral for all right reasons Bhool Chuk Maaf’s Theatrical Gamble Pays Off: An organic win for content and cinema ...

Believe it or not, perms are making a comeback. If you grew up in the ‘80s, you're probably all too familiar with the hair treatment: the spiral, tight curls formed by chemical processing that gave ...

When it comes to hair—despite being finicky and personal to each person—we still somehow remain yoked to the trends that come and go, whether it is something as bold as the 80s perm or as simple as ...

Amazon’s third annual Summer Beauty Event is officially here, and there are great deals on skin care, wellness products, men’s grooming and more. One category that has particularly good sales?