As global demand for the popular matcha tea beverage grows, producers in Japan have been unable to keep up, leading to a ...

A global matcha shortage is flooding U.S. markets with low-quality, potentially hazardous bargain products. Supply chain ...

Matcha and hojicha teas are similar in many ways, especially since they're the same tea plant. This makes their differences ...

Demand for matcha is simmering away, fuelled by health-conscious younger consumers, but it’s not clear how big the market ...

The Dubai chocolate craze is sparking a pistachio shortage while the West’s obsession with matcha has put a Japanese town ...

Matcha’s powerhouse compounds — like EGCG, l-theanine, and polyphenols — work synergistically to support nearly every major ...

The global love affair with matcha is driving up demand and prices as Japan struggles to produce enough of the green tea powder. Global demand for matcha is skyrocketing, but Japan’s limited ...

“The unique and seasonal nature of matcha production makes it inherently limited,” the Global Japanese Tea Association wrote online, adding that only an estimated 6% of the tea produced in ...

Matcha isn't just another trending keyword, the story runs deep... Unlike traditional tea, where leaves are steeped in hot water, matcha dissolves the entire tea leaf into the drink itself. .Tried ...

Matcha is traditionally consumed as a drink, but it's steadily found its way into other products, including ice cream and baked goods.