Mattel called James the first “Kenbassador” and said more would be announced ahead of the Ken doll’s 65th anniversary in 2026 ...

Mattel has revealed a LeBron James Kenbassador doll that's a part of its Barbie Signature range, available to buy from April ...

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

After Mattel announced a Ken doll modeled after NBA superstar LeBron James, Kelce and his brother Jason couldn’t help but joke about who might be next. Naturally, the conversation drifted to ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

The doll costs $75 and will be available at select Target stores. It’s also available online at Target, Amazon, Walmart and Mattel Creations, NBA.com reported. “As a young kid, I was fortunate ...

Mattel launched a LeBron James Ken doll — and yes, he’s an inch taller than any other Ken sold before.

LeBron James has made history as Mattel’s first male “Kenbassador,” becoming the first male athlete featured in a Barbie set. Priced at $75, the collectible doll has already seen pre-sale ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

Barbie maker Mattel on Wednesday announced that the influential Lakers star would be the first professional male athlete to have a Ken doll modeled in his likeness. The newly introduced doll will ...