“It is rare,” says title designer and Art of the Title editor-in-chief Lola Landekic. “It’s a very interesting choice. As a ...
Imagine Ford’s logo, and you’re likely to recall the script font and blue oval, but perhaps other details are a bit hazy. That’s normal. Studies have shown that humans are terrible at ...
Haas commissioned Miedinger to create a neutral yet distinctive grotesque-style font that could compete with Akzidenz-Grotesk, the trendy German sans serif typeface. Miedinger successfully met this ...
Fonts set the tone from the sans serif clarity of highway signs to the flourished letters on wedding invitations. But with over 200,000 font families, how does a designer know where to start? Market ...