News

GRAILED reports designer bags are booming in 2025, with brands like Miu Miu, Balenciaga, and Juicy Couture leading trends in ...
Another piece of Aulani-branded merchandise has sailed over to Disney’s Polynesian Village Resort at Walt Disney World. This ...
The Cleveland Charge made its most significant logo change in 14 years on June 24 with a look that honors the city and the ...
The Cleveland Charge have officially introduced the franchise’s most significant brand evolution in its 14-year ...
The centerpiece of the redesign is a pair of logos that depict a cavalier on horseback, shield in hand, lunging forward ...
The Cleveland Charge will have a different look to them next season, new logos and a fresh look.“We are thrilled to usher in ...
The luxury strategy : break the rules of marketing to build luxury brands by Kapferer, Jean-Noël. Publication date 2012 Topics Luxuries -- Marketing, Luxury goods industry, Product management ...
Yet few companies have come to terms with the implications of that idea for their marketing management. Oldsmobile, for example, enjoyed outstanding brand equity with many customers through the 1980s.