Your browser does not support the audio element. It’s been a month since Jaguar’s bold attempt to reinvent itself as a purveyor of “modern luxury” under the ...

Jaguar’s controversial rebranding program created waves inside the company as well as out, a report says. A leaked letter reveals Jag’s internal design team was frustrated about a decision to ...

Fine-tuning an AI model can feel a bit like trying to teach an already brilliant student how to ace a specific test. The knowledge is there, but refining how it’s applied to meet a particular ne ...

Jaguar sales plunged by more than a quarter last year as bosses at the luxury car maker gambled on a controversial rebrand. The number of cars sold fell by 12,459 to just 33,320 in 2024, figures ...