"A brand refresh and a rebrand serve very different purposes, and understanding that distinction is key," Ljubica Jovanova, ...

A spy video shows a prototype of the outlandish Jaguar EV near the Arctic Circle. J aguar is hitting the reset button. Rather ...

The Jaguar Type 00 met its target affluent and stylish audience at Miami Art Basel. The brand decided to reacquaint the Type ...

Love it or hate it, Jaguar's done a great job of getting people talking about the brand while it reinvents itself. The latest ...

While the short-term chaos was rattling, Blank immediately received support from JLR leadership. The brand narrative also ...

As Jaguar looks forward to an electric future, the 2024 Jaguar F-Type offers a final, roaring celebration of what made it an ...

With the Type 00 capturing public imagination and the forthcoming GT shaping up to be a game-changer, Jaguar is boldly ...

GT, promising speeds of up to 160mph as the brand’s radical new era gets underway. The GT will be followed by a luxury sedan ...

The polarizing two-door concept will be followed by a production-ready, all-electric four-door GT in late 2025 ...

Jaguar unveils the Type 00 concept car at Paris Fashion Week, showcasing innovative design and hinting at its future electric ...