In fact, this week the Type 00 rocked up in Paris (during Paris Fashion Week of course, because this is the new JaGUar) and ...

One of the biggest criticisms leveled at Jaguar when the campaign kicked off was that they risked alienating the traditional, stiff-upper-lip customer base. While it was predictable that a number of ...

According to Hussein M. Dajani, Petromin’s Chief Marketing Officer, "By harnessing AI, Volvo has transformed the way stories ...

For decades, Jaguar has been producing some wonderful and groundbreaking vehicles. From the D-Type of the 1950s, the iconic E ...

When you think of a successful car commercial, it probably involves an off-road SUV taking on rough terrain, or maybe an EV ...

First, it doesn’t actually feature a Volvo—or a car of any kind. Before anyone jumps to conclusions and assumes this is a rehash of what Jaguar recently did, hear this: the entire ad is a creation of ...

First look at Jaguar’s new all-electric era ► Type 00 concept lands in Paris► Concept previews first car of Jag’s new era This, then, is it – Jaguar’s brave new world made real. We’ve seen the ...

According to Honda, the 0 Series is using the development approach of “thin, light, and wise.” Honda’s goal is to rewrite the EV narrative of being thick and heavy. The 0 Series has 5 core values to ...

The Drum catches up with Yann Caloghiris at SXSW, where he says the future for agencies is designing AI-powered experiences ...

Jaguar stock has collapsed more than 17% since November 19 and the airing of its controversial advertisement: here's why ...

One of Saturday’s popular early-morning street parties is Friends of the Jaguar, on a beach looking across the water at Rio de Janeiro’s Sugarloaf Mountain. Thousands of revelers are here, all decked ...

Staff at a major motor retailer in Peterborough are facing an uncertain future as bosses look to close two dealerships.