The spending has increased 25-35 percent year-on-year from IPL 2024, and brands are finding it a value proposition, with ...

The third season of the acclaimed video series underscores the contributions of Tata Projects to India’s infrastructure and ...

Vishal Singh, Country Head India, Xapads Media, writes that contextual advertising lets brands be present in the moments that ...

The Vidarbha Pro T20 League announced Umesh Yadav and Jhulan Goswami as brand ambassadors. This move aims to inspire local ...

The American Express credit card reward points can be redeemed against gift vouchers of various hotel brands, OTAs like Yatra ...

From radiant skincare and bold lip colors to breezy footwear and mood-lifting fragrances, these new launches are designed to ...

In recent years, brands have been on a journey to meet customer expectations for tailored, seamless experiences while also ...

It’s an uptick from IPL’s last season, where seven out of the top 10 with 32 percent of ad volumes were legacy brands. [The numbers exclude the Association of Mutual Funds in India, ...

Also read: All that you to need to know ahead of the 2024 F1 season Apple gains ... re watching this unfold from India, it prompts some questions. Are Indian brands doing anything like this?

Washington Nationals star Dylan Crews hit the trends recently with his incredible catch. The ace hitter started his MLB ...

This season, two renowned Indian brands, FDCI presents: CoEK - Khadi India and Samant Chauhan , unveiled their collections at Moscow Fashion Week. CoEK - Khadi India places a strong emphasis on ...

Rahul Dayama explains how the brand’s anti-sprawl strategy—no new categories, no physical stores—is helping it stay efficient ...