Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a ...

The Federal Trade Commission is reportedly pitching a merger condition that would forbid advertising agencies from boycotting ...

Artificial intelligence is spreading into many aspects of life, from communications and advertising to grading tests. But ...

The veteran film exec behind releases for 'Rain Man,' 'The Omen' and 'Dances With Wolves' helped make early market research ...

Corsi and DiMeglio are both responsible for leading marketing and growth strategies for their distinct companies. Corsi is ...

For the refined sketch I separated out the fans and the racers onto separate sheets of paper, because I knew this ...

Newspapers, long struggling to retain reader attention and attract premium advertisers, are now exploring ways to turn the static into the spectacular ...

After half a decade in development, two years spent building up anticipation, and months of teases and reveals, Magic: The ...

The pact unlocks more opportunities for brands using Amazon's Demand Side Platform to reach consumers watching Hulu, Disney+ ...

Originally launched in beta in September, Amazon Ads' Video Generation tool is now publicly available to US advertisers.

Taking a proactive, rather than a reactive, approach to reputation management online is an insurance policy for when crisis ...

Today’s most effective creative teams are hybrids. They know how to shape prompts, remix outputs and blend machine efficiency ...