US Bank CMO Michael Lacorazza on creating AI avatars of key target customers to capture insights and inform ad creative.

Unlike project-based teams, product-thinking teams focus on solving real users' problems, ensuring their work positively impacts key business metrics and profitability.

Learn how to manage and optimize SEO across multiple enterprise websites with a structured, scalable, and strategic approach.

Persona blocks 75 million fake job candidates as AI hiring fraud explodes across corporate America, forcing companies to ...

New research from Anthropic shows that when you give AI systems email access and threaten to shut them down, they don’t just ...

Imagine you’re scrolling TikTok when a touching video pops up: an elderly man, cats in the background, hands trembling as he ...

A platform that disappoints daily users will die by shadow IT solutions. A platform that unsettles executive sponsors will ...

Ironheart executive producer Ryan Coogler has explained how the "spectral magic tech" utilized by Riri Williams in the series ...

To maximize AI's value, CIOs must embrace a persona-based strategy, tailoring intelligence to the specific workflows of ...

Michael Narea, co-founder of Transcend Network, explains how human-centered design and AI are fueling the next wave of bootstrapped, mission-driven edtech startups.

According to tech industry analysis company TechJury, the number one result on Google search pages captures an average of 27.6% of all clicks. Search engine optimization (SEO) can boost your ...