Additionally, the case is a bit overpriced for what it is, but we still think it’s a worthwhile investment for any Hot Wheels fan. Overall, we would recommend the Hot Wheels 100-Car, Rolling ...

Mattel's latest Hot Wheels Mainline case is loaded with goodies. There's more to it than just the Super Treasure Hunt, ...

In a world where everything Ferrari-branded commands a premium, this new Hot Wheels collection is a breath of fresh air.

Ofek, Elie, Andres Terech, and Nicole Tempest Keller. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Case 521-015, September 2020. (Revised December 2020.) ...