First, there's this chart from economy writer Jeremy Horpedahl. This data, from the third quarter of 2022, shows that — based on generational wealth per capita — millennials (green line ...

A recent report, What Makes Generation C(ovid) Tick: Characteristics That Drive Gen C Consumers, from Sago, a global market research firm, highlights Gen C’s “profound shift in consumer ...

Literature suggests that Generation Z is already exhibiting defining characteristics that will likely influence them throughout their lives. These include career focus, inclusivity of others, ...

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At the very least, Gen X has one thing on their side that older generations would kill for –– time. Using charts from recent studies on generational wealth gaps by the Pew Research Center and ...