Let us delve into the humble beginnings of Pepsi and its phenomenal rise to become a global leader in the Fast-Moving ...
Fast-moving consumer goods (FMCG) majors such as Godrej Consumer, Britannia and ITC are rolling out stock-ready vans to streamline stock replenishment in rural markets, significantly reducing ...
Messenger once allowed users to chat across platforms, but now Meta is emphasizing the app’s ties to Facebook.
India’s FMCG market is facing intensifying competition as direct-to-consumer brands and regional players reclaim market share. Marico CEO Saugata Gupta discusses how rising inflation ...
Representative Image Global research firm Kantar said it found the start of a turnaround in the fast-moving consumer goods (FMCG) sector in urban markets after demand for daily groceries and ...
FMCG companies have reported muted performance in the third quarter of FY25 due to weakness in the urban market owing to increased competitive intensity and subdued demand environment. However ...
Korean Air rebrands for the first time in 40 years with a simplified new look by Lippincott designed to reach global ...
Products such as skin creams, floor cleaners and washing powders are finding a little more space in the shopping baskets these days as a combination of aggressive offers, innovative formats and ...
India’s fast-moving consumer goods (FMCG) sector, particularly in urban markets, is showing signs of a turnaround, the Economic Times has reported. In the December quarter, urban demand for ...