The true magic of updating a heritage brand lies in the tension of navigating the past, present, and future. Updating a ...

What role does visual identity play in brand recognition? We asked 11 branding experts and business leaders how they ...

Alto Software Group (ASG) has launched as a standalone brand. Formerly the software division of Houseful, it will now bring together Alto, Jupix, Expert Agent, CFP and Yourkeys under one corporate ...

Branding might not be your first priority, but neglecting it can hurt your startup. A strong brand identity early on sets the ...

Professional Practices focuses on Graphic Branding and Identity as an active commercial and industrial field of practice. You will develop your position as a graphic and brand designer, exploring the ...

Tata Asset Management, an asset management firm, today introduced a refreshed brand identity with the launch of a new logo of Tata Mutual Fund. The new brand identity aligns with the changing ...

our refreshed brand identity reflects Walmart’s enduring commitment to both Sam’s principles and serving our customers however they need us." The company said the brand refresh "will help ...

it is important that every aspect of the Rocket brand lives up to this iconic ideology," said Jonathan Mildenhall, Chief Marketing Officer of Rocket Companies. "Owning a home creates identity ...

TOPEKA (KSNT) – People looking to get their hands on one of the new distinctive license plates in Kansas can do so, but may encounter some hiccups along the way. 27 News reached out to Shawnee ...

This year, Lucky Saint has brought back its brand character of the saint, in keeping with its commitment to consistency and belief in the power of building distinctive brand assets. “We are going to ...

A visual style originally meant to make TV series appear epic and distinctive has become awfully familiar A visual style originally meant to make TV series appear epic and distinctive has become ...