The first thing that struck me about the new launches is the packaging. The keychain with the Dior logo on the Lip Butter is SO cute and feels like a mini luxury accessory. It’s been clipped to ...

We also gave the packaging a fresh look. It’s now in a sleek, transparent square compact with an enhanced Dior logo, framed in silver. We boosted the branding, gave it a more ‘yummy’ appeal, something ...