Traditional Advertising is Dying — Here's Why Hyperlocal Is the New Normal
By embracing local-at-scale strategies, brands can transform their advertising from a megaphone into a meaningful ...
10 Vintage Ads From 1914 to 1939 That Defined Consumer Culture
WealthGang / u/CelebManips via Reddit.com / u/bil_sabab via Reddit.comIf you want to get a glimpse of life in the early 20th ...
exchange4media9d
'Consumers want relevance, not just their name in ads'
At the e4m Performance Marketing Conference 2025, marketing leaders discussed the challenges of achieving personalization at ...
STAT1d
Banning direct-to-consumer drug ads won’t work
But if we can’t ban pharmaceutical ads, we can at least rein them in. Policymakers can play an integral role in addressing the manipulative advertising practices rampant in the industry, while still ...
AI Search Results More Trusted Than Ads: What CMOs Need To Know
A new report shows consumers place higher trust in AI-generated search results than paid advertising, signaling a major shift ...
Many cities are banning ads for airlines, SUVs and fossil fuels – and yours could be next
Billboard ads for airlines, SUVs and fossil fuel companies are now prohibited in cities like Edinburgh, Sheffield, Stockholm ...