Universal Orlando Resort has a new Coca-Cola Freestyle cup available at Universal Studios Florida. The cup is available at Coca-Cola Freestyle locations throughout the park. We did see the old gray ...

Coca-Cola is bringing back its anticipated "Share a Coke" campaign, tailored for today’s new generation of consumers and ...

We've been debating recently the difference between rebrand vs brand refresh. Perhaps, we can now add a new term to muddy the ...

When Coca-Cola fully took control of BodyArmor in 2021 in a $5.6 billion deal, the company announced it had a goal of it ...

SIMON: New Coke was soon dropped, with the old taste returning as Coca-Cola Classic. But after almost 40 years, BJ Leiderman still does our theme music, and it's as fresh as ever. MEN AT WORK: ...

The launch offered a classic bottle of Coca-Cola with the customer's name on the logo where the name usually is printed. On May 1, the new and improved launch will offer even more names to ...

The cola wars used to be fought with slogans, celebrity endorsements and Super Bowl spots. Now they’re being redrawn by ...

When Coca-Cola fully took control of BodyArmor in 2021 ... with refreshed packaging, a tweaked logo and its largest-ever advertising campaign. The splashy ads feature athletes like NFL player ...

Coca-Cola's update of the visual identity for its Bodyarmor energy drink feels like more than a mere refresh, but it isn't ...

On an overcast afternoon in Turkey, the scent of cola syrup lingers faintly in the air outside a modest bottling plant. It ...

Chris and Marty Buccafusco are lifelong Braves fans with a plan to slightly alter their team’s name to “Bravest” to respect ...