The new Plezi Hydration aims to be healthier than the rest to stand out among its strongest rivals. It contains about half ...

Coke and Pepsi’s respective forays into prebiotic soda also come at a time when there is growing political discussion about ...

Coca-Cola and PepsiCo have launched ₹10 packs for their diet and light beverages, including Thums Up X Force, Coke Zero, ...

Coca-Cola is the undisputed leader of the global beverages market, but what would happen if its arch rival, Pepsi, gets a hold of Coca-Cola’s trade secrets? The closest we got to finding an ...

With a media budget of around Rs 850 crore, Dabur would be looking to benefit from the rub-off effect by promoting its ...

Mukesh Ambani has set his sights on conquering India's soft-drink market with his Campa Cola brand of beverages, triggering a ...

Gum arabic acts as an emulsifier in consumer goods and household brands around the world. A Sudanese militia that the US has ...

New Delhi: With The Times of India’s front page on Tuesday morning splashed with Pepsi’s jab at Coca-Cola’s "Half Time" campaign, echoes of the cola wars reigniting are reverberating across ...

impacting established players like Coca-Cola, Pepsi, and Tata Consumer Products. According to estimates, Campa Cola has captured over 10 per cent market share in the sparkling beverage category in ...

With major acquisitions, new entrants, viral social media moments and newness on the horizon, these alternative versions are ...