Chinese food and beverage brands are gaining fans across Southeast Asia, offering alternatives to big name American chains ...

The Chinese beverage giant Mixue Group has become the world's largest F and B chain by number of outlets, overtaking ...

With its affordable pricing, extensive franchise network, and technological prowess, Mixue Bingcheng is rapidly becoming a ...

Chinese food and beverage brands are gaining ground across Southeast Asia, offering alternatives to big name American chains ...

whose brand name Mixue Bingcheng means “Honey Snow Ice City,” in Chinese, is capitalizing on the region-wide sweet tooth with affordable offerings of ice cream, coffee and bubble tea drinks.

Ever wondered what kind of tea Chinese restaurants serve and why it tastes so good? Tea isn’t just a beverage in these places ...

Mixue has become a national icon among Chinese consumers ... Mixue Ice Cream & Tea," set to the tune of the popular American song Oh! Susanna. Its full name, Mixue Bingcheng, translates to ...

Mixue Ice Cream and Tea may be unfamiliar to many of us but the Chinese firm has more outlets ... job to help his family's finances. Its full name Mìxuě Bīngchéng means "honey snow ice city ...

Mixue's popularity comes as many people in China are grappling with the country's economic challenges Mixue Ice Cream and Tea may be unfamiliar to many of us but the Chinese firm has more outlets ...