And whether it was this catchy line or Harding ... Franklin Delano Roosevelt ran for president—and won—four times, he had his ...

Political slogans are often derided - but if you want to be President of the United States, you'd better have a good one. An effective slogan will sum up a candidate's pitch to the country in a ...

The benefit of a slogan is just that: The same memorable message can be used for many purposes in many different media. A brief, catchy slogan can be placed in advertisements, workplace posters ...

Presidential slogans have the potential to be powerful: a force for change, a rallying cry. They can also be completely forgettable. A good presidential campaign slogan is memorable, meaningful ...