Several years ago, while preparing for one of our brand management classes at Dhaka University, we searched for a suitable example of a brand that significantly contributes to a country's GDP.

In the meantime, getting smart about tariffs, getting good expert advice and remaining flexible is the best that any retailer or brand can do.

Clara covers evolving consumer and retail trends. Wild Cosmetics, a UK plastic-free cosmetics brand founded less than six years ago, has been acquired by Unilever for an undisclosed sum.

Cat treat brand Dreamies has released an ingenious billboard campaign that takes thinking outside the box to a whole new level. Featuring a clowder of cats clambering all around a bag of the coveted ...

A schoolteacher who claims she has been wrongly identified as the so-called “GAA catfish” has secured a short-term injunction restraining her employer from continuing a disciplinary process ...

And in 2025, an official from the country who gifted America the statue has asked for it back—the latest sign that America, the brand, is becoming toxic. A French Member of European Parliament ...

Another cat food brand has recalled some of its products due to a possible bird flu contamination, health regulators warned over the weekend. Savage Pet has recalled 66 of its large (84 oz.) ...

A leading pet foods business headquartered in Blackburn has confirmed another takeover to strengthen its profile for 2025 and beyond. Whitebirk-based Pets Choice, the firm behind Webbox, has ...

The takeover follows the Blackburn concern's deal, last October, to buy up a host of premium and veterinary brands from rivals PetLife International, including otodex, formulaH, cimicat and welpi Pets ...

Puma on Thursday (March 20) unveiled its largest global campaign to date and one that sees the sportswear company evolving its brand identity with an eye on long-term, sustainable growth, per details ...