The figure that appears where the red lines intersect is a knight on horseback and appears faded — like a watermark — in a café au lait-like color. Burberry has many house signature plaids ...

With a real focus on craft to execute this, everything was cross-stitched, embroidered and animated in-camera, with 120 stitched frames telling the story of the Burberry knight journeying across ...

And back to the fun at Burberry: there was a person dressed as a knight (the label's logo) seated in the front row. That’s the thing about inherently British style: it can be many things at once.

(Though, it was a literal knight in shining armor — who also features in Burberry’s newest campaign — that stole that show, as he entertained famous guests by taking selfies with them.) ...

who were snapping selfies with an armor-clad Burberry Equestrian Knight mascot. And the star power was also mega on the runway, with The Crown’s Lesley Manville and Bridgerton’s Jessica Madsen ...

Could Daniel Lee be Burberry’s knight in shining armor, after all? Following last season’s quieter show—a lull in part ascribable to the moment of executive change with which it coincided ...

The front row included the likes of Lauren Hill, Law Roach, Brooklyn Beckham and Nicola Peltz, Kim Cattrall, Nicholas Hoult and a knight in shining armour from Burberry’s recent advertising ...