Cuyahoga Falls, Ohio — The phone call that made him famous came at 4 a.m. on Jan. 24, 2012. He was very much asleep. Ring ring. Ring ring. Actually, it vibrated, and because this is a story ...

For reasons they will never fully understand, the meme took off on Reddit, where users’ votes increase a post’s popularity. Before long, Bad Luck Brian was an Internet sensation. His face ...