Digital transformation and innovation is an ongoing process that is aimed to enhance user experience and streamline banking ...
XR Extreme Reach, a global technology company that delivered more than 80% of Super Bowl ads in 2025, today announced its annual analysis of in-game a ...
Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.
Can any single strategy survive a Russian doll-esque procession of strategists? Havas Media Network UK’s Emily Fairhead-Keen ...
In response to this consumer demand, retailers must embrace the omnichannel approach, combining digital and in-store ...
Street Hearts, Kenyan “confidence queen” and Maxine the Fluffy Corgi take the Ad Age NextGen Marketing Summit stage.
Bottega Veneta was a bright spot, with a 12 percent rise, but the brand is also set for a shift following the departure of ...
In the digital age, nostalgia marketing has emerged as a powerful tool for brands to create emotional connections and foster loyalty. As we enter 2025, the Asia Pacific (APAC) region is seeing a ...
Shopify shares actionable small business tips from expert entrepreneurs, including how to find success in your marketing, ...
When Louis Vuitton quietly closed its Lagos store in 2019, many international observers were puzzled. How could a luxury ...
To understand President Donald Trump’s media strategy around the biggest television show of the year, it’s helpful to think ...
Kirkland’s Inc. has successfully finalized a $25 million investment deal with Beyond, the parent company of Bed Bath & Beyond ...