"Let's take school for example," Nelson said of how brain rot can manifest. "You're sitting in class and you're trying to focus. They're going to be looking around, not attending to what the ...

‘Brain rot’—the 2024 Oxford Word of the Year—describes the potential mental decline caused by spending way too many hours on your phone or computer. If you’ve ever surfaced from an hours ...

As I observed in a column last year, the 2024 election was characterized online by its brain-rot memes, nonsensical collisions of imagery that produced a lot of noise but little coherent impact.

Canadian researcher Masoud Kianpour warns that online brain rot is undermining peoples’ storytelling skills. The Toronto Metropolitan University Senior Research Fellow observed that more folks ...

The YouTube Shorts colonization movement is a trend aiming to bring brain rot content to YouTube before the TikTok ban is set ...

TikTok users are planning the ‘colonization’ of YouTube Shorts with a takeover of ‘brainrot’ memes on March 25 to combat the ...

The Out of Touch Adults' Guide to Kid Culture is a weekly deep dive into the secrets of youth culture, examining the current trends, slang, hashtags, and viral videos of Generations Z and A, and ...

Read more: Millennials and Gen-Zs more likely to quit work over mental health concerns This mind-numbing state is commonly known as brain rot, which Oxford University Press named as its word of ...

The term "brain rot" is having its moment in the sun. First written down by Henry David Thoreau in 1854, brain rot became the Oxford Dictionary Word of the Year in 2024. While this isn’t a ...