These 18 slimming floral maxi dresses are so dreamy, they look straight out of a designer boutique and start at just $17 — ...

From Gucci to Victoria Beckham and beyond brands showcased a preview of how to build outfits for the looming warm weather.

Time to incorporate pistachio hues, fun accessories and more into your wardrobe! You'll always be on trend with these picks.

Many of Shanghai’s more established labels are hitting the 10-year mark — but in an increasingly challenging domestic climate ...

Praised on social media for channelling two industry greats, Lauryn Hill and Erykah Badu, Doechii stepped out in a pair of ...

Thankfully, this spring's shoe trends are giving footwork a time on the sartorial main stage. There are innovative takes on ...

The outfit combinations that lean on our most staple items of tailoring, denim and skirts make it easy to embrace the elegant ...

The fall 2025 shows may have ended earlier this month, but the trends found on the runways in New York, London, Milan, and ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Soft and romantic, powder pink is the must-have color for spring 2025. From blazers to maxi dresses, this gentle shade adds a ...

As the days grow longer and the chill of winter fades away, fashionistas everywhere are turning to one timeless fashion accessory.