Flattering hue: We've tried the best cream and liquid blushes around, and we've swatched them painstakingly to find the most universally flattering shades. A pretty, natural-looking flush is what ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

"The Real Housewives of New York City" alum recently took to TikTok to praise this 'game-changing' contour duo stick — ...

Pigmentation and Coverage: Sheer pigments provide the lightest natural flush for a naturally rosy-cheeked look. Meanwhile, highly pigmented blushes give a bolder color payoff. “Strong pigmentation is ...

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We asked two celebrity and runway makeup artists what will be the biggest spring makeup trends in 2025—and their answers were ...

“On the lips, it’s all about juicy, bitten tones—sheer berry hues, and warm terracottas that enhance the natural lip tone ...

After many years of waiting, Lady Gaga's makeup line Haus Labs is finally landing in Australia! Here's where to shop the ...

Zero-waste brand Axiology 's makeup products include multi-use makeup sticks, as well as a unique "Fungdation" with reishi ...

Like clockwork, Amazon’s Big Spring Sale is back in our peripheral vision, promising thousands of discounts on everything, ...

A cult-favorite French skincare product made with retinyl palmitate, the ester of retinol (vitamin A), celebrities like ...

The glow-boosting blush stick glides on like butter, leaving a luminous finish. It’s great for adding a pop of color to the cheeks, giving a sun-kissed glow to the face and nose bridge ...