Max, Formerly Known as HBO Max, Launches New Black-and-White Logo and Color Palette, Evoking HBO Branding
It’s not HBO, it’s Max - but the new logo for Warner Bros. Discovery’s streamer now certainly looks like HBO’s at a glance.
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Max Dresses Up as HBO in Black & White Logo Rebrand (Despite Previous Rejection of Brand)
Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO ...
Max’s new logo just got a little more HBO
Out with the blue and in with the monochrome. Max just got a new logo. Again. Two years after rebranding from HBO Max to just ...
Max’s rebranded logo and colors look very HBO
Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.
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Visual identity
It was custom-designed for the University of Nevada, Reno. The Block N logo is a unit comprised of our N within a perfect square on a field of blue (or black, in a black-and-white design) The primary ...
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Max, Formerly Known as HBO Max, Launches New Black-and-White Logo and Color Palette, Evoking HBO Branding
The jump to black-and-white branding is not Max’s first aesthetic intervention. When Warner Bros. first launched the streamer in 2020, it was introduced to the market under the name “HBO Max ...
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Max, Formerly Known as HBO Max, Launches New Black-and-White Logo and Color Palette, Evoking HBO Branding
It’s not HBO, it’s Max — but the new standalone logo for Warner Bros ... Discovery did not respond for comment. The jump to black-and-white branding is not Max’s first aesthetic intervention. When ...