With the warmer temperatures finally upon us, it’s time to welcome stylish new beginnings with a fresh crop of spring outfits for women. The new season offers a chance to reset, ...

James and his team worked closely with Mattel to personalize details of the custom Ken doll, including his Nike Terminator ...

I scrolled through countless LBJ sneaker pictures, and she kept shaking her head no. I asked her to describe them and all she ...

Aside from Ken, can you name another male member of the Barbie family? No? Blaine, Derek, Alan—not ringing any bells? Maybe ...

In addition to being the NBA’s all-time leading scorer, a multi-time NBA champion, and three-time Olympic gold medalist, ...

That’s why partnering with Barbie to release the LeBron James Kenbassadors ... He is also wearing Beats headphones, sunglasses, Nike Terminator High shoes and a fanny pack.

Mattel, the makers of Barbie, announced on Wednesday that the Los Angeles Lakers ... over the LeBron James Family ...

the release is part of Barbie’s ongoing effort to spotlight male role models ahead of Ken’s 65th anniversary in 2026. The doll stands an inch taller than the standard Ken doll and comes dressed in a ...

Homeland Security Secretary Kristi Noem is taking heat for another one of her photo ops—this one involving a gun she was inadvertently aiming a law enforcement officer’s head. In a video ...

As of this morning, thanks to the folks at Mattel, King James can add one more title to his roster: Barbie’s first-ever official Kenbassador. Speaking on the honor of having Barbie and the ...

LeBron James's Barbie doll shows off its accessories. / Mattel Additionally, James's doll is sporting some of the player's brand deals including Nike Dunk Hi Retro shoes, Beats headphones and ...

Barbie’s online and her data is in the cloud. Mattel’s partnership with Google Cloud is resulting in data-driven product innovation, insight, and personalized engagement with its fanbase, the ...