Barbie is entering into Eternia with a new Masters of the Universe Doll as She-Ra the Princess of Power comes to life ...

Mattel is making She-Ra part of the Barbie universe Mattel She-Ra, Princess of Power, was first introduced to Masters of the Universe fans in 1985 To celebrate 40 years of fighting evil and saving ...

Barbie and Hot Wheels maker Mattel Inc. (MAT) announced a strategic partnership with OpenAI to integrate artificial intelligence into its product development processes. This collaboration aims to ...

The iconic toymaker delighted grown-up audiences in 2023 when it released the blockbuster “Barbie” movie. The company is currently working on films based on other toys like Hot Wheels ...

She-Ra, Princess of Power, is getting her first-ever Barbie doll in celebration of her 40th year of fighting evil and saving the day. Mattel shares exclusively with PEOPLE that the nostalgic hero ...

Under the agreement, OpenAI will provide its AI models and tools to help the brand develop new ways for consumers to interact with brands such as Barbie, Hot Wheels, and Fisher-Price. The joint ...

Mattel Celebrates “Girl Power” With Collectibles From Monster High® and Hot Wheels® Mario Kart, Set to Debut at San Diego Comic-Con Bold, iconic and unapologetically fierce – Mattel’s ...

She-Ra, Princess of Power, was first introduced to Masters of the Universe fans in 1985 To celebrate 40 years of fighting evil and saving the day, Mattel has announced the first-ever She-Ra Barbie The ...

The retractable hardtop convertible pickup truck was all about style and power when introduced by Chevrolet in 2003. Its bulging fenders and huge wheels grabbed one’s attention. Under the hood ...

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