Following a brand revamp in 2021, including a new logo, slogan, and design, Kia has seen impressive sales growth. According to Eric Watson, Kia America’s vice president of sales, the company is ...

Journal Editorial Report: The week's best and worst from Kim Strassel, Kyle Peterson, Allysia Finley and Dan Henninger. Photo: Rodin Eckenroth/Getty Images/U.S. Air Force/Reuters/Tim Warner/Getty ...

The slogan for the Games is “Passion. Connected” and the two simple words express the objectives and the legacies of the PeyongChang 2018 Games. “Passion.” symbolises PyeongChang2018 as the stage of a ...

As for our long-term i4, when testing director Dave VanderWerp embossed the BMW logo into the side of one of Michigan's whitetails, it was only the start of our purple EV's travails. It took just ...

A Top 10 list outlining the 10 most iconic car logos, including their genesis, their history, and their evolution though the ...

What about catchphrases people connect with across the world? This is the domain of brand slogans – those little sentences or phrases that remind us they exist. Here, we will look at 42 famous slogans ...

The existing logo also has a number of technical limitations, such as its lack of distinctive colour use; its fragile nature which makes it unable to reduce in a legible way; and its lack of scope to ...