When the iconic Beetle stopped production, it marked the end of a nearly 80-year chapter in Volkswagen's history. Feeling ...

Nielsen, in the specialist in audience measurement, data, and analytics, and the Danish broadcasters (TV 2 Danmark, DR, ...

What makes a series finale bad? Well, there are a lot of factors, but one key to a truly terrible series finale is how much ...

Nielsen, a global leader in audience measurement, data, and analytics, and the Danish broadcasters (TV 2 Danmark, DR, Viaplay Group, and Warner Bros. Discovery), have today announced the extension of ...

Kargo, an advertising solutions company, has launched three innovative new CTV advertising units for the APAC market, ...

Quirky, funny and relatable, the stand-up comedian stands out with one-of-a-kind content that strikes a deep chord with India ...

For the first time, streaming has overtaken both cable and broadcast TV combined in the US. YouTube and Netflix alone made up nearly half the total streaming time in May.

What’s holding back progress in cross-media measurement?  Akhil Parekh, Chief Product Officer at Nielsen, explains what needs ...

Audience retention is nothing new — but it is crucial for creating viral videos. Depending on the platform, it can effect how ...

Relo Metrics and VideoAmp has announced the official launch of Total Sports Performance, a next-generation measurement and ...

During May, streaming’s share of TV viewing in Mexico showed a slight decrease of 0.8 percentage points compared to the ...

Triton Digital®, the global technology and services provider to the digital audio, podcast, and broadcast radio industries, ...