Adidas relaunched its Originals Golf line on April 3 with apparel, footwear, and accessories for men and women.

In this Q&A, a professional trail runner and cliff diver share why OnlyFans offers them more freedom and support than many ...

As schools prepare to pay college athletes for the use of their name, image and likeness, details of proposed NIL contracts ...

Entries for the eight scholarships available in 2025 are now open and will provide sponsored athletes with funding for coaching support, financial assistance to put towards entry fees and ...

Further, we believe only Nike and Adidas have the financial resources and worldwide appeal to sign sponsorships with leading athletes, teams, and leagues in Europe, the US, and elsewhere.

When two sports icons stand side by side, the world takes notice. That was the case when Kansas City Chiefs quarterback ...

Billie Jean King can work a room like few others in women’s sports. It is no different at the SheBelieves Summit in Los ...

The feud between Adidas and Puma began as a family dispute between brothers Adolf and Rudolf Dassler. Today, it fuels one of ...

Here’s why these 10 organizations, from Adidas to the WNBA, topped the list of Fast Company’s Most Innovative Companies in ...

NFL quarterback Patrick Mahomes and Inter Miami star Lionel Messi recently linked up for a FIFA World Cup event sponsored by ...

states that athletes cannot have an NIL deal with an entity that competes with its sponsors and that when engaging in activities on KU’s behalf, they agree “to wear adidas clothing unless ...

Peterson and Brown are heading to Adidas-sponsored schools ... with both teams featuring top-ranked athletes from the Class of 2025. It has been a busy weekend for the hoopers participating ...