PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Amanda Holden left fans "speechless" after she stepped out in Dubai wearing a plunging hot pink dress. For fans who want to ...

Long skirts are still big news for 2025, and the 90s favourite maxi skirt for women has had a long overdue makeover. Shop the ...

Kelly Clarkson wore a denim maxi skirt with an eye-catching front slit. Denim maxi slit skirts are fashionable and practical ...

Asos will introduce Australian womenswear brand Princess Polly to its site and app, as it becomes its exclusive European wholesale partner. The launch features 77 options, including day and evening ...

Karen Byrne is collecting 10s left, right, and centre for her looks on the Dancing With The Stars judging panel and her ...

This Morning's Cat Deeley is one to watch for fashion inspiration, and a brand she reaches for frequently is currently ...

Haute Couture Fashion Week in Paris is in full swing — and it couldn't be more needed against the backdrop of an ongoing ...

Claudia Winkleman’s stylist tells Daisy Lester the looks have “definitely got more of a punk flavour this year” ...

A statement dress for your next evening out, Asos’s check print maxi feels far more premium than its price tag suggests. Featuring a Nineties-inspired cowl neckline, on-trend bow detailing and ...

Whether you want the perfect Valentine's dress, a slinky co-ord, or a comfy pair of heart print pyjamas, we've got you covered with all the Valentine's Day outfit ideas. So if you're still stuck on ...

In a recent episode of Love Island All Stars, host Maya Jama stunned in an all-black sheer maxi dress that showed off her enviable figure - and we know where to shop the look ...