The brand’s new logo is as serendipitous as it is straightforward, but no less sublime. It almost feels like an intervention ...

A groundbreaking Connecticut brewery is celebrating 10 years in business with some new duds. Groton’s Outer Light Brewing Company announced a new look and new beer on Tuesday. The company launched a ...

According to Brian Chesky, the original wordmark appeared "too thick", while the icon was "too thin". Read on.

Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a shoe stripe, as a way to differentiate its shoes from ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

The Alienware AW3423DWF popularized QD-OLED technology for gaming displays and has long been in our best gaming monitors list ...

Rivian founder and CEO RJ Scaringe has posted another interesting facet into the design of the American automaker’s upcoming R2 BEVs. As you’ll see below, the Rivian R2’s body harness has ...

Charter Communications has offered to acquire Cox Communications, a $34.5 billion merger that would combine two of the top three cable companies in the U.S. Cox is the third largest cable ...

Sony makes some of the best headphones with active noise cancellation, but a big change to the design in recent years removed the convenient foldable mechanism. With its new WH-1000XM6 release ...

Now, the AI and cloud corporation is at it again. Maybe it's finally time I consider buying a Mac… A new wave of design experimentation has arrived, and Microsoft seems eager to use it as an ...

NEW BERLIN — Six students at SUN Area Technical Institute in New Berlin presented potential logos for a nonprofit ... students in the advertising art and design class at the technical school.