The ad, from agency Erich & Kallman creates a storyline where people are confusing real lava (as in the molten volcanic kind) ...
Sunday was a sad day in the history of journalism. The Star-Ledger, a paper that had served Newark, New Jersey since 1796, and competed for scoops with the much larger dailies in New York City, ...
Johnson, who's played for 14 teams, says he's "done with all that" and is "switching to Straight Talk for good." ...
In one study, nearly two-thirds of respondents said they're more "likely to continue dating someone with premium vs flimsy TP ...
Telehealth company's spot decries medications from others as "priced for profits, not patients," while its own weight-loss ...
Following tepid growth in October and November, the U.S. ad market had one of its best months of the year in December, propelling total 2024 ad spending up 8.5%. December expanded 13.2%, tying ...
Carpenter Media Group is continuing its acquisition spree by purchasing the assets of Salem Publishing Company, a family-owned company based in Missouri. The acquisition, terms of which were not ...
Discover's customers are more loyal than any other credit card's. Brands already know loyal fans are essential to drive sales. But the latest research from Brand Keys, which names loyalty winners ...
Earlier this month, German home appliances and technology company Bosch revealed it would be making its Super Bowl debut this year. This week, the company shared a teaser for the ad, a national 30 ...
On the heels of Pepsi’s Wild Cherry & Cream launch, Coca-Cola is introducing a new flavor of its own. In a statement, Coca-Cola described the new Coca-Cola Orange Cream as “Coca-Cola infused ...
Esquire magazine and its owner Hearst have won a key victory in the $77 million defamation suit filed against them by former Congressman Devin Nunes. The 8th Circuit Court of Appeals ruled on ...
Jewlery marketer Pandora has consolidated its global media account with Dentsu, broadening an eight-year relationship. The company’s annual marketing budget in 2023 was $545 million, although it ...