The newly described method and prototype machine is called the Oz Vision System, (a not-so-subtle nod to reaching somewhere ...

Researchers discover a new color outside the range of human color vision, but you have to laser your retinas to see it ...

Using an experimental technique called "Oz," researchers stimulated the human retina such that people saw a brand-new color.

Syme then used these as his starting point for the color names, descriptions and actual color charts in Werner’s Nomenclature ...

O lo is described as a "new color" that scientists argue they’ve enabled people to see – one that doesn’t resemble anything ...