For the most part. Case in point is the new Booker's Bourbon, which seventh-generation Jim Beam master distiller Fred Noe decided to name after another industry legend, Wild Turkey master ...

Made by Jim Beam, the brand produces four or more ... batch of Booker's each year for a decade now—often with with master distiller Fred Noe—and have been invited to participate in several ...

Fred Noe, Master Distiller, Jim Beam “The original Old Fashioned from the 1930s Waldorf Astoria Bar Book calls for: 1 lump sugar, 1 dash Angostura bitters, 1 jigger of 1776 Rye Whiskey ...